GRAPHIC DESIGN
DUBS — Product Marketing & App Store Visuals
Designed product marketing assets announcing feature updates and in-app events, translating launches such as “Coach Kyle AI,” “Hot Lobbies,” “Voice Chat,” and “Sticker Collecting Game” into platform-ready social content. Also created App Store Custom Product Page screenshots promoting live influencer-hosted lobbies and real-time fan participation.
DUBS — App Launch Splash Screen Concepts
Developed early-stage splash screen concepts for the DUBS app launch, exploring logo close-ups, composition direction, and first-frame visual impact prior to product pivot. Work focused on establishing a bold entry moment aligned with the app’s gaming-focused identity.
FUNetix — Organizational Ecosystem Visualization
Designed a visual ecosystem map for the FUNetix website to clarify the organization’s programs, audiences, and internal teams. The system visualizes app products, web tools, classroom initiatives, media content, outreach groups, and sponsor networks, translating a complex multi-branch structure into an accessible interactive experience. Supporting assets included a clickable portal animation for navigation and a floating structural map outlining volunteer team organization.
Home Care Brand — Visual Direction Exploration
Explored early visual directions for a professional home care initiative serving elderly individuals. Developed AI-assisted imagery concepts portraying diverse caregiver relationships, contained within a house icon framework to communicate safety, inclusion, and in-home support. The work tested compositional variations and visual tone to define the brand’s emotional direction.
Broadcast Template System — Legacy Image Enhancement Layout
Developed a reusable on-air template system to accommodate low-resolution archival images, enabling consistent presentation quality across episodes while supporting editorial production workflows.
Broadcast Event System — Live International News Coverage
Designed large-scale LED videowall environments for international live coverage of wildfire and flooding events, applying a unified broadcast system and adapting layouts for anchor framing and camera composition under time-sensitive production conditions.
