Content Advisory Animation (Broadcast System Element)

Project Overview

This short-form animation was created as a content advisory system element for broadcast use. Rather than relying on a generic age-rating bumper, the piece integrates the TV channel’s identity directly into the animation to create a more cohesive and recognizable on-air experience.

The channel’s 3D logo enters the frame and travels across the screen, revealing advisory icons through rotation and motion. By embedding the rating indicators within the logo itself, the animation reinforces brand presence while clearly communicating content guidance to viewers.

Design & Motion Approach

The animation was designed to be concise, readable, and repeatable — suitable for frequent on-air use between programs. Smooth 3D motion, controlled timing, and subtle sound effects ensure the advisory feels intentional and polished rather than purely functional.

This piece was created for Kanal Sokak TV, a channel for which the full visual identity and branding system were also designed as part of a larger brand initiative.

My Role & Responsibilities

• Concept Development: Defined the idea and branded approach to content advisories
• 3D Animation & Motion Design: Modeled, animated, and timed all visual elements
• Sound Design: Added sound effects to support motion and transitions
• Brand Integration: Embedded the channel logo into the advisory system for consistency