
This motion graphics piece was created as an exploratory concept to showcase creative problem-solving, speed, and technical skill in motion design.
The project was inspired by an early conversation with the marketing Vice President at DUBS (2024), who described a high-level vision for a future animation involving portals, multiple worlds, and game-like elements. Although no official assets were provided at the time, the conversation served as a creative prompt to explore how that vision could be translated into motion.
Working from the abstract idea of traveling between worlds, I designed two distinct environments using AI-generated imagery: a deep forest with a glowing spring and a contrasting mansion interior with a surreal, stylized atmosphere.
To reinforce the game-inspired narrative, I generated an owl character as a collectible-style game card and used a portal as the central transition device connecting the environments. The entire concept—from visuals to pacing—was developed quickly to reflect how I interpret loose creative direction and turn it into a cohesive motion narrative.
I animated the full sequence, focusing on smooth transitions, visual continuity, and cinematic pacing to make the portal interaction feel intentional and immersive.
To further elevate the concept, I added sound effects to support the sense of movement, depth, and reveal—treating the piece as a near-final pitch rather than a rough sketch.
The animation was created from scratch in a short timeframe and shared as a proof of concept.
The concept successfully communicated alignment in creative thinking, speed, and execution quality. The project directly led to a freelance collaboration, demonstrating how exploratory motion work can function as both a creative test and a trust-building tool in early client relationships.